Howell welcomes new salon that features fashion boutique


Howell mom and new business owner Ninalee Costelnock shows off the custom décor at District 308 Salon & Boutique, Monday, March 14, 2022.

Howell mom and new company owner Ninalee Costelnock displays off the customized d├ęcor at District 308 Salon & Boutique, Monday, March 14, 2022.

New Howell salon proprietor and stylist educator Ninalee Costelnock is passionate about undertaking hair.

Costelnock, 30, is just as passionate about serving to other stylists attain competencies and make a superior dwelling. She claimed one objective at her salon is to present stylists employee positive aspects that are not always out there in the salon sector.

“The objective is to have 401k and health-related rewards,” she mentioned. “There should not be an field common of no maternity leave, no benefits.”

Costelnock, following about 15 a long time in the hairdressing industry, grew to become a initial-time small business owner before this month when she opened District 308 Salon & Boutique, 138 W. Highland Highway/M-59, suite 900, in the Crossroads Town Middle buying complicated.

“I began in large college and failed to imagine at the time I would do it without end, but it came so by natural means and quick to me,” she said. “It was an alternative to heading to college, but then my passion for it arrived. I became submerged in it and now I reside, breath and dye hair.”

Costelnock and 7 other stylists are furnishing a selection of hair solutions, which include cuts, shade and extensions. Some of the stylists also do lash extensions, and the salon also has an esthetician who specializes in waxing.

And the salon features a boutique with outfits, jewelry and vogue extras.

District 308 Salon & Boutique owner Ninalee Costelnock stands in her new Howell salon Monday, March 14, 2022.

District 308 Salon & Boutique proprietor Ninalee Costelnock stands in her new Howell salon Monday, March 14, 2022.

Costelnock established up a “degree-centered” pricing framework, which delivers a selection of price ranges for expert services based mostly on the practical experience level of her stylists. The additional expertise and techniques they acquire, the better the value.

“I’ve discovered everyone has a value they want to pay back for companies, so we have anything for everyone’s spending budget,” she mentioned. “When they amount bounce, they get a little more fee and the selling price goes up.”

Far more: Howell-place Log Cabin Inn will reopen with new look, dwell tunes

Additional: Faculty enrollment in Livingston County continuous, but lower than pre-pandemic

She is also continuing to give stylist training correct now she has two up-and-coming stylists in her six-month associate software.

“They prepare with me and truly function one-on-a single. They are virtually my extra set of hand, and they are so a lot far more than the particular person who washes hair,” she stated.

Costelnock invested about five months redesigning the place with brilliant, white counters, new floors with a marble sample, new lighting and other enhancements.

The new salon stuffed a emptiness still left by Studio 103, a hair and nail salon that shut very last summer season.

Ninalee Costelnock's new Howell salon, District 308 Salon & Boutique, also features a small clothing and accessories boutique, hand-picked by her, shown Monday, March 14, 2022.

Ninalee Costelnock’s new Howell salon, District 308 Salon & Boutique, also characteristics a smaller garments and components boutique, hand-picked by her, demonstrated Monday, March 14, 2022.

Boutique dreams

Costelnock reported she is already considering about expanding the style boutique, maybe into an other house, but a tiny boutique place in the salon offered a way to take a look at it out.

“I have been living listed here for a 12 months and there are not a lot of locations around below, and there aren’t types for larger girls,” she stated.

The boutique sells outfits from small to XXXL, jewelry and add-ons, this kind of as hair scrunchies and fanny packs.

“When you get a new haircut, you want a new outfit,” Costelnock mentioned. “I want it to be a entire expertise when they occur right here.”

She explained she handpicks garments and fashion merchandise from diverse vendors.

“I specially decide on what I thought suit the brand. I’m 30, a mother and moreover-sized, and I am nonetheless young plenty of to be fashionable,” Costelnock said.

Bailee Vaughn, who runs the salon’s promoting and social media, grew up nearby in Hartland Township, and agrees the area could use additional clothes selections.

“There aren’t quite a few. Rising up I would travel to Twelve Oaks Shopping mall (in Novi),” claimed Vaughn, 23, who founded her possess marketing firm Branded by Bailee.

District 308 Salon & Boutique will host a grand opening bash, with no cost meals and drinks, from 6 to 10 p.m. May possibly 21 for clientele, prospective consumers and any one who wants to help welcome a new Howell business enterprise.

Get hold of Livingston Everyday reporter Jennifer Timar at [email protected]. Observe her on Twitter @jennifer_timar.

This report originally appeared on Livingston Day by day: New Howell salon opens with style boutique inside of


Supply url